Manage your Shopfront & eBay Shop

As part of your eBay Shop subscription, you have access to a customisable shopfront, where you can showcase your brand to buyers. You get tools to help you reflect your brand and choose the layout of your Shopfront so it’s easy and accessible.

Personalising your Shopfront

Once you’ve got your eBay Shop subscription, you can personalise your Shop in a number of ways. Give your shop a name to determine your Shop’s URL, which you may want to include in your marketing activities.

Create custom social posts

Drive more traffic to your listings and Shopfront by linking your Facebook, Instagram, Twitter, or Pinterest account to your posts.

With your new Social page, you’re able to:

  • Drive traffic to your Shopfront through your existing social media accounts
  • Create custom posts and generate new interest toward your page
  • Add hashtags and images to showcase your listings, grab buyers’ attention, and spark engagement
  • Manage posts on all social media platforms right from the Shops tab.
Sample Shopfront iPhone

Sample Shopfront iPhone

Customise your Shop

Once you’ve set up your Shop, you can put your stamp on it:

  • Our template lets you upload a logo and billboard banner and enter a description or story to express your unique brand.
  • Use the Featured Listings module to highlight your popular items
  • Access a larger number of buyers through your Shop on the eBay app

Update your shop

If you’ve previously used a custom template, make sure you update your Shop to get access to more buyers through the eBay app. We’ve already formatted your Shop information for you, including your listings, in a new and modern layout in line with the retail industry standard.

Managing your eBay Shop

Within Seller Hub, you’ll find tools to help you manage your Shop, so you can set it up to best suit your business. Here you can: